Chapter II announces new head of agency

Sheffield-based PR, marketing and design agency, Chapter II, has promoted long-serving team member Allie Dransfield to head of agency. 

Allie, who is celebrating her 20th year with the company, has played a key role in Chapter II’s success and development. Originally joining the business in 2005 as a junior account executive, she has progressed through a number of roles, most recently serving as head of PR.

In her new position, Allie will be responsible for the day-to-day running of the agency, leading Chapter II’s team of PR, marketing, design, and videography professionals. 

Chapter II works with clients across a wide range of sectors, including professional services, property, leisure and healthcare. During her time with the agency, Allie has delivered award-winning campaigns and contributed to raising Chapter II’s profile both locally and nationally.

Allie Dransfield, head of agency, said: “I am thrilled with my new role. Over the past two decades, I have had the opportunity to work across every facet of the business, gaining invaluable experience and a unique perspective. 

“Chapter II has built a strong reputation for creativity and strategic communication excellence, and I am proud to have been part of that journey. 

“I am looking forward to leading our talented team with the support of Matt Holmes and James Martin from our senior leadership team. As I step into this new role, I will continue to drive the agency’s growth, strengthen our client partnerships, and expand our creative impact.” 

Jen Beal, who will continue as director at Chapter II, overseeing the agency at a strategic level, commented:  “I’m incredibly proud to see Allie step into the role of head of agency. Her dedication, experience and leadership have been invaluable to Chapter II’s success so far, and I have no doubt she will continue to drive the agency forward. 

“I look forward to working closely with Allie as she leads the team into an exciting new chapter and seeing the agency thrive under her management.”